Our vision, mission and ambition


Lives unlimited by alcohol and drug harm.


Inspire positive change and deliver evidence-based approaches to minimise alcohol and drug harm.


By 2025 we have changed knowledge, attitudes and practices so that we prevent and delay uptake amongst young people and strengthen prevention and harm reduction strategies for all. We will have achieved this by increasing adoption of evidence-based approaches.

The future we want to create

  • Increased knowledge about alcohol and other drugs and their associated harms.
  • Fewer young people reporting use of alcohol and other drugs.
  • Later age of use of alcohol and other drugs.
  • Fewer people reporting they are victims of harms associated with alcohol and other drugs.
  • Changed attitudes / reduced stigma related to alcohol and other drugs and people who use them.
  • Increased adoption of evidence-based approaches and practices that prevent and reduce harm.
every year graphic 2024
  1. Australian Institute of Health and Welfare. Alcohol, tobacco & other drugs in Australia; 2023 [15.12.2022].
  2. Penington Institute. Australia's Annual Overdose Report 2023. Melbourne: Penington Institute; 2023.
  3. Whetton S, Tait R, Gilmore W, Dey T, Agramunt S, Abdul Halim S, et al. Examining the Social and Economic Costs of Alcohol Use in Australia: 2017/18. National Drug Research Institute: Curtin University; 2021.
  4. Rethink Addiction and KPMG. Understanding the Cost of Addiction in Australia. Richmond, Victoria: Rethink Addiction; 2022.